Stefan Bojkovski

SEO Strategist

Stefan Bojkovski is GPM’s SEO Director, responsible for ensuring that our client’s dental practice websites rank for searches that drive qualified patient leads, not just traffic. With a bachelor’s degree in Computer and Information Sciences, Stefan has spent years building and refining SEO strategies across digital agencies, eCommerce brands, and service-based businesses, including work at Human Proof Designs and The Lead Alchemists.

At GPM, Stefan handles the technical and strategic side of search visibility: keyword research, competitor analysis, technical site audits, content strategy, Google Business Profile optimization, and site architecture. His goal isn’t just to improve rankings. It’s to make sure practices rank for searches that convert into actual appointments, not informational queries that waste time.

Stefan approaches SEO as a diagnostic and competitive discipline. He identifies what’s broken (slow load times, poor site structure, weak content), what competitors are doing well, and where opportunities exist to outrank them. When algorithm updates or technical issues create problems, he and his team troubleshoot and implement fixes that protect or improve performance.

What drives him is solving problems and delivering measurable results – higher rankings, more traffic, more qualified leads, and fuller appointment books. He’s competitive by nature, which translates well to an industry where outranking competitors is the point.

Outside of work, Stefan plays soccer, mountain bikes, and hikes with his wife and their high-energy Jack Russell, Simba. He’s known for being direct, competitive, and occasionally sarcastic – traits that also make him formidable at trivia night.