Selina Halat

Dental Marketing Strategist

Selina Halat brings more than 25 years of healthcare marketing experience to her work, with a career that began in New York City as a junior ad executive and evolved into leading strategic initiatives for some of the nation’s most recognized healthcare brands, including BCBS, UnitedHealthcare, Aetna, and Oscar. Over the years, she has built and guided campaigns designed to connect people with better, more accessible health experiences—grounded in both strategy and real-world impact.

What distinguishes Selina’s perspective is the balance of her experience: an even split between agency and client-side roles. She has operated across every layer of the marketing process—from setting expectations to executing deliverables to navigating shifting priorities—giving her a comprehensive understanding of how to align teams, streamline collaboration, and deliver work that performs. This dual perspective allows her to approach challenges with both empathy and practicality, making her a trusted partner across stakeholders.

Selina is known for her steady, solutions-oriented mindset and her ability to stay calm under pressure. She brings a grounded approach to complex environments, guided by the belief that clarity, perspective, and strong collaboration lead to better outcomes—not just better marketing.

Outside of work, Selina’s world is full and lively. She is a proud mother to Maya and Jack and recently stepped into her favorite role yet: Nana to her granddaughter, Renesme. At home, she manages a bustling mix of family and pets—including a dog, two cats, a bunny, and a bird—embracing the chaos that comes with it. When she has the chance to recharge, she gravitates toward the outdoors, especially near the water, often with a good glass of wine in hand.

At her core, Selina believes that one person can make a difference—and she brings that mindset into every team, project, and partnership she’s part of.