Resource Director

Maureen Crawford is GPM’s Resource Director, responsible for ensuring the agency scales predictably, profitably, and without chaos. Maureen’s role is to translate strategy into executable reality.

When GPM launches new services, or takes on complex client engagements, she ensures the operational infrastructure can deliver without burning out the team or eroding quality. Before joining GPM, Maureen was a Resource Director at Bounteous, an international agency where she managed operations, performance, and timelines for over 200 people working with major national brands. She built the systems that allowed a large-scale agency to function efficiently and has applied that same approach here.

At GPM, Maureen is the operational backbone that makes the agency’s strategic positioning credible. When GPM promises radical transparency, measurable ROI, and accountability, it’s because Maureen has built the systems that track every project, measure every metric, and ensure nothing falls through the cracks.

Her job is simple: ensure GPM delivers on its promises, every time. For an agency built on trust and differentiation from competitors who overpromise and underdeliver, that operational discipline isn’t optional; it’s the foundation.

Outside of work, Maureen is married to Kevin, a photographer. When she’s not stress-testing delivery systems or forecasting capacity, she’s likely exploring antique stores across the East Coast in search of forgotten pieces of history that need the right person to bring them to life once more.