the Innovator
Practice Solutions
The Challenge:
You’ve invested some serious coin in this new technology, now you need some patients to try it out on.
Characteristics:
Purchase of a shiny new toy for the practice (Icat, Cerec, or laser among others), or a doctor bubbling with excitement after taking a really cool course on Invisalign or Facelift Dentures.
Goals:
Attract targeted patients who want your specific new product or service.
The Solution:
Internal marketing to educate and excite existing patients, targeted external marketing, rounded out by a website update and social media announcements.
