Author Archives: Jeff Sebasovich

Tracking Your Dental Marketing ROI: A Real-World Example

One of the most common things I hear from the dentists I work with is that they aren’t getting a good dental marketing ROI from their strategies, and I can certainly understand where they are coming from. After all, while dental school may have fully prepared them for practicing dentistry, it doesn’t offer much when […]

The Top Three Hidden Truths You Need to Know About Your Social Media Marketing

What does a movie from nearly 20 years ago have to do with internet dental marketing and social media for dentists? It’s all about these two little words: bona fide.  I’m talking about the Coen Brothers classic, “O, Brother Where Art Thou?” George Clooney’s character is consistently called out for not being: bona fide. It’s […]

5 Dental Marketing Ideas to Find New Patients in 2019

If you’re like most dentists, you’re always on the hunt for new, effective dental marketing ideas. Working with as many dentists as we do, we’re “in the know” about what works and what needs to go. As you set dental marketing goals for your practice this year and devise a plan to achieve them, consider […]

How Much Should I Spend on My Dental Marketing?

*This blog was updated on November 21, 2019. In working with practices across the country, we often get asked by dentists this question: “How much should I be spending on my dental marketing?” We have spent the time to learn about the practice, identified the goals the marketing intends to accomplish and we close with […]

4 Things to Consider When Hiring a Dental Marketing Company

Want more new patients? Hire a dental marketing company. Whether your dental office has one dentist and a single location, or many doctors at multiple practices, chances are you have yearly goals you want to hit in order to grow your business. And you know a large part of making those goals a reality is […]