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Easy Tips to Impress Your Patients and Improve Your Dental Practice Culture

tips to impress dental patients

The alarm rings and you throw it across the room. Who needs a reminder that it’s morning when you have been lying awake for hours dreading the time you have to go to the office? Not only is your dental team waiting with scowls on their faces, bickering over the set-up tray, patients are waiting as well. Most of them are new patients and they don’t seem comfortable in your office at all.

So many patients have been leaving and it seems the only thing keeping you in business is your good dental advertising. You wanted a practice in which patients felt like family. Where they stayed from childhood through retirement. Where there was chatting and laughter every day. There’s no laughter at all in your practice now.

Your dental school colleagues seem to have happy practices and impress their patients. Why don’t you?

It might be that you haven’t ever reviewed your patient’s experience through the lens of your practice values.

When what you say is not what you do

You may have written the most inspiring mission statement ever. You may have clarified your values and reviewed them with your team. You may have even posted your mission, vision, and values statements somewhere in the office. But do you actually live by them? Do you ever think about how they could be applied in the day-to-day experiences of your patients?

Take a look at your mission statement. Here’s an example:

“We are committed to providing our patients with the highest quality dental care possible, with the kind of warm, caring, and professional manner we would offer members of our own family. We want your experience to be completely relaxing so you can leave our practice with a smile on your face and a spring in your step.”

Let’s break that down into the words that mean the most to your patients starting with the word WE:

Ask yourself these questions:

Now that you have looked over your mission statement, sit down and plan ways you can put the elements into action. What your patients experience reflects your dental practice culture – right down to the tiniest details.

Simple ways to improve your dental practice culture

What else can you do to improve what your patient experience today?

To read more about how your patients’ senses affect their emotions, check this out this awesome resource. To get help with your practice growth, learn about our dental marketing services. To learn more about improving your office culture and how to keep your team, your patients – and yourself – happy, download our ebook!

Improve your practice culture today!

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