The hidden costs of an open dental schedule
Maintaining a consistently filled dental schedule is essential for the success and profitability of your dental practice. An open dental schedule not only signifies lost revenue opportunities but also affects various aspects of your business. Let’s delve into the challenges posed by schedule gaps and explore effective solutions to address them. Negative Patient Perception and […]
Do patients think you’re actually worth it?
As a fee-for-service dental practice, filling your schedule can be a bit more challenging than it is for offices that participate with dental insurance plans. After all, they will need to reach for their wallet and give you money out of their own pocket. That involves some amount of decision on their part to ask […]
The Complete Guide to Dental Recall Scripts
Having a large list of active dental patients is no guarantee that your daily schedule will remain filled – that’s why it’s so important to partner with an experienced dental marketing company. We know that getting those patients to schedule follow up care (and show up for those appointments) can be a challenge. That’s where […]
Looking for GPM Express?
Golden Proportions Marketing has decided to discontinue the GPM Express website, which offered quick and easy ordering of dental office promotional items such as prints ads, postcards, banners, wall art, and referral pads. Do you need Patient Referral Pads or Dental Wall Art? No worries! Although the website will be shutting down, Patient Referral Pads […]
How dental marketing AI can solve real world practice marketing challenges
Marketing your dental practice is important. You get that. But it’s also a lot of work. So while you’re focused on practicing dentistry and treating patients, who is going to step in and help you keep your marketing running full steam? I have just one answer: Dental Marketing AI. For the AI novice, the best […]
Don’t let black hat dental SEO negatively impact your website
Every dentist wants to see results when they hire a dental SEO company to boost their rankings. And plenty of those companies promise amazing increases to search visibility and guaranteed “first page” positions. But, if you’re not careful, you can get suckered into working with a company that relies on unscrupulous tactics, commonly known as […]
Rebranding a Dental Office? Learn the When, How and What.
There are a myriad of reasons for rebranding a dental office. Regardless, having an established brand for your dental practice is imperative to reach your full potential. The right branding is the key to attracting and retaining your ideal patients and the foundation for all of your dental marketing efforts. Unfortunately, having a brand image […]
Why dental taglines are important for your brand
Dental taglines can be one of the most challenging elements of your brand identity to create. Its job is to tell the world “why me” and make your practice memorable, all in a few short words. In fact, it can be so challenging that most dental brands lack one completely. Maybe you think you don’t […]
Do you have authentic dental branding? The reviews are in.
The brand image for your dental practice is the foundation for all of your dental marketing. It’s what creates the first impression people have about you before they even step foot in your office. But what about after they visit you? Does the reality of who you are meet the expectations they had? If not, […]
Make the most of your dental brand identity on your website
I’m going to give you the benefit of the doubt and assume that you have a dental brand identity established. One that looks professional and accurately represents who you are. (If not, give us a call. We happen to be experts in that area.) I’ll also assume you have a dental website design you like. […]